Brand entity
Primal
Primal Pet Foods is an American raw feeding brand offering frozen and freeze-dried complete diets for cats built on whole-prey ratios of meat, organs and bone.
Overview
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Founded in California in 2001, Primal is a leading name in the raw feeding movement, reconstructing feline ancestral diets with raw meat, organs, bone and produce.
Cat recipes come as frozen patties and freeze-dried nuggets in proteins such as chicken, duck, rabbit and turkey, positioned at the premium end for households equipped for raw feeding.